Affiliate and Partner Marketing Newsletter

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Check out the latest round up of news, network and SaaS articles, publisher insights and job opportunities within affiliate and partner marketing.

In the news

Partnership Awards US |PerformanceIN

Matthew Wood and the team are thrilled to be launching their first awards programme for the US market - The Partnership Awards 🏆

As brands increasingly take a holistic approach to partnerships to hit business objectives. Their new awards seek to recognise joined-up partner marketing strategy across affiliate, performance, brand, content, app and influencer partnerships.

They are super excited to be forming an advisory board to shape the categories in the coming weeks and to be hosting an awards in North America later in the year!

For more information, please review the new website below and sign up for updates.

Network / SaaS partner updates

Impact teams up with Google Pay | Impact

Impact.com has announced a new integration with Google Pay, which will power an updated premium offers experience for Google Pay users. impact.com’s technology provides Google Pay with the flexibility and scale to present unique promotional offers to its customer base. Find out more here.

What is conversion rate optimisation? | Awin

Check out awins guide on conversion rate optimisation below.

Brand Insights

Heidi Solchenberger x Todd Crawford | The Partnership Economy

Another episode is up on impact.com’s podcast,The Partnership Economy.

This one stars Heidi Solchenberger from Footlocker. She shares unique information and perspectives on her role and strategies for growing the channel.

Publisher Updates

104 Stats You Never Knew About Strategic Partnerships | Breezy

Breezy a publisher discovery tool have published 104 statistics on Affiliate and Partner Marketing. Covering strategic partnerships, partner ecosystems, content, influencer and brand to brand partnerships.

‘We’re seeing strong metrics’: inside BuzzFeed UK’s new shopping hub | The Drum

BuzzFeed has launched a new shopping hub, known as Shopping+, that looks to ride the wave of readers’ shifting e-commerce habits. The Drum catches up with Becca Maier, check out the article below.

Job Opportunities

Red Letter Days/ Buy a Gift Partnership Marketing Manager Job Opportunity

The Partnership Marketing Manager will execute a best-in-class, data-led Partnerships Marketing strategy for Buyagift & Red Letter Days. Check out the job advert below or contact Madara Polycarpou for more information.

Affiliate Marketing Manager - Fanatical

Fanatical (part of Fandom.com) is looking for an Affiliate Marketing Manager within the fast-paced Marketing Department. Fanatical is one of the world’s leading e-commerce and technology platforms. They deliver an extensive catalogue of PC games and digital entertainment products to customers in more than 200 territories worldwide, with sales in excess of 92 million products to date. Check out the job ad or get in touch with Mark Boswell for more information.