Affiliate and Partner Marketing Newsletter

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Check out the latest round up of news, network and SaaS articles, publisher/ brand insights and opportunities within affiliate and partner marketing.

Network / SaaS partner updates

Unleashing the Potential of Premium Publishers with digidip | Awin

digidip's private meta-network brings together top-tier publishers for genuine engagement and results. Dive into their transparent approach that's reshaping the performance marketing landscape.

Singles' Day 2023: How to Prepare | Partnerize

There's no debating: Singles' Day has grown to be a multibillion dollar holiday recognized throughout the world. In fact, many consider Singles' Day to be the world's biggest shopping event, with total retail sales hovering around the $157 billion USD mark for 2022. Check out Partnerize's guide here.

FTC’s updated advertising disclosure guidelines | Awin

Awin discuss the Federal Trade Commission's updated advertising disclosure guidelines and what this means for brands and publishers across the affiliate industry.

10 Black Friday and Cyber week predictions | Awin

Awin's Global Insights Manager Alfie Staples analyses the online market in 2023 and discusses his predictions ahead of Black Friday and Cyber week shopping.

Agency Insights

Best Affiliate and Partner Marketing Agency – Silverbean | Hello Partner

"Silverbean shines as a beacon of innovation and success in the affiliate space. With a global team spanning key locations in the UK, Australia, the US, and more, Silverbean is well-positioned at the forefront of the industry." Check out why/ how Silverbean won Best ~Affiliate and Partner Marketing agency at the Global Performance Marketing Awards here.

Publisher Updates

Stephanie Shultz on Amex enhancing products through partnerships | Impact.com

Stephanie Schultz loves learning about new innovative technologies. It’s a large part of the reason she’s stayed so long at American Express, where she is VP and Head of Partnerships. IShe and host Dave Yovanno discuss getting their start in product, enriching experiences for customers after they’ve been acquired, and strategic partnerships to create differentiated experiences. Stephanie also gives insight into how Amex tests, builds and launches new products.

Branded Content vs. Display Ads: Which do Consumers Prefer? | Impact.com

While advertising has taken many turns over the years, branded content continues to come out on top. Learn how to engage your audience and grow your revenue with branded content today.

Publisher Opportunities

Open Banking: The Next Big Thing in Affiliate Marketing? | Hello Partner

The cousin of card-linked offers, open banking offers a range of exciting opportunities to marketers, making it a contender for 2024's hottest affiliate trends.